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Hi, I'm Denise.  I started life as a marketer in the big corporates 18+ years ago working on some of the most loved global brands, alongside exceptionally talented people, and with (generally) large budgets. 

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In 2020 I traded all of that in for a challenger brand developing tech for parents that resonated with me on a personal level.  Fast forward two years and one redundancy later, I decided to package up all that experience and passion, take a leap, and set up as a marketing consultant, including collaborating with start-ups and SMEs.

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Most recently, I worked alongside a founder to build an AI baby tech brand from scratch, and shape how AI technology translates into products parents trust.​

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​In 2024, I made a deliberate choice: to invest in understanding AI, not from a tech perspective, but from a marketer's perspective.

 

Fast forward another year and I was recognised as one of Insider Media's 42 Under 42 business leaders and I qualified in AI Marketing Strategy and Tools at the Chartered Institute of Marketing.

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I've built brands, led teams, presented to investors, pitched to global retailers, shaped strategies and navigated the kind of ambiguity that keeps you awake at 2am. 

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​I bring the perfect mix of big-brand experience and entrepreneurial agility, showing leadership in ambiguity, solving complex problems with creativity and commercial focus, and leading with energy and passion.

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